Lindsay James

More Posts by Lindsay James :

What a Ponderosa Pine Could Teach a Business

February 2, 2012

If you’re familiar with InterfaceFLOR, you may also be familiar with Biomimicry, the practice of emulating nature’s genius to improve human design of products, processes, and systems — a favorite source of inspiration for our sustainability journey. I have a… Continue reading »

Commentary: Why Green Marketing Should Go Beyond Description by Omission

July 8, 2011

Jay Bolus recently wrote an intriguing post on GreenBiz.com entitled “Why Green Marketing Should Go Beyond Description by Omission.” I found myself nodding in agreement throughout his post. Jay was disappointed by the lack of sustainable innovation he found at… Continue reading »

Lessons from Nature: Biomimicry at the San Diego Zoo

April 27, 2011

I was fortunate enough to attend the Biomimicry Conference at the San Diego Zoo recently, where I heard from many inspiring speakers and had plenty of opportunities to observe plants and animals from the Zoo's spectacular collection. One of my… Continue reading »

Transparency: Be Open or Be Exposed

February 10, 2011

One of my favorite Sustainability thought leaders, Gregory Unruh, recently posted Transparency: The Internet’s Killer CSR App on The CSR Blog at Forbes. In his post, Greg explores the roots of Internet-based transparency and the business case for embracing transparency. … Continue reading »

Lindsay James’ 3 Sustainability Trends to Watch in 2011

December 28, 2010

As 2011 approaches, I welcome the changes that it will bring to the practice of corporate sustainability. The following three trends are those that I believe will have an increased impact on our lives and the way we do business…. Continue reading »