Category Archives: Greenbuild

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The Promise of Biophilic Design

What if our built environment could enhance our well-being?

What if our built environment could enhance our capacity to care for the well-being of our planet?

Biophilic Design holds the promise of unlocking both of these possibilities.

In his seminal book, Biophilic Design: The Theory, Science and Practice of cialis online without prescription Bringing Buildings to Life, Dr. Stephen Kellert defines biophilic design as “building and landscape design that enhances human physical and mental well-being by fostering positive connections between people and nature.”

Not to be confused with a specific “natural” or “organic” aesthetic, biophilic design is a defined design methodology with proven benefits for human performance and well-being. To this end Kellert and other practicioners have distilled Six Principles of Biophilic Design to guide designers in reliably producing this “biophilic effect.”

Biophilic Design and Well Being

Why is it that when we imagine a place of inspiration, beauty, and respite, we nearly always think of a place in nature?

Our brains and bodies evolved over tens of thousands of years without buildings, and we now realize that we are at our best when we can recreate physical and psychological reminders of our most ancient home.

Elements of biophilic design can be found in many examples of our most iconic architecture, buildings whose appeal has stood the test of time. Through this new lens, we begin to understand why.

 

 

 

 

 

 

 

 

There’s some exciting scientific evidence of the benefits of biophilic design:

Cut Absenteeism
Avoidable absenteeism costs millions of dollars annually. Terrapin Bright Green tracked a study linking a 10% difference in absenteeism rates between two sides of a building. (The one with nature views won.)

Attract and Retain
A Manhattan bank was designed so that 90% of employees had fabulous views of parks, green roofs, or rivers. The building became a recruiting tool (and perk) that paid off for HR.

Save Millions
Calculations show reducing the average length of stay in hospitals today by 0.41 days can amount to $93 million in reduced hospital costs every year, and Biophilic Design strategies are proven to reduce length of stay.

Biophilic design and sustainability

Rachel Carson, author of Silent Spring, noted, “The more clearly we focus our attention on the wonders and realities of the universe about us, the less taste we shall have for destruction.”

At Interface, we believe biophilic design represents a potential turn-around strategy for our species. We see an opportunity to help reconnect us to the web of life, and cultivate a profound relationship with nature, even in an increasingly urbanized and virtual world.

Ray Anderson often reminded us, “Anything we do to the web of life, we do to ourselves.”

Biophilic design holds the promise of embedding this reminder in every space we create.

There are six Principles of Biophilic Design:

1. Environmental Features
Bringing well-recognized

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characteristics of the natural world into the built environment: Color, water, air, sunlight, plants, animals and natural materials. Landscapes and Geology.

2. Natural Shapes and Forms
Botanical, animal and shell motifs. Shapes resisting straight lines and right angles. Arches and vaults and domes (architecture that evokes emotion). Simulation of natural features, extending even to biomorphic art, architecture, design.

3. Natural Patterns and Processes
Varying the sensory experience of a space with time, change, and transitions; complimentary contrasts, the play between balance and tension; rhythm, ratios and use of scale. Information richness. Fractals and organized complexity.

4. Light and Space
Learning how and why humans react to light in all its forms (warm, cool, shaped, filtered, diffused, inside vs. outside) informs how to use it. The same applies to differing kinds of spaces: Shaped, harmonious, jarring, light and dark, etc.

5. Place-Based Relationships
The significance of place is tied to meaning: Historic, cultural, geographic, spiritual, or ecological. With deeper understanding, we can honor and evoke those relationships within the build environment.

6. Evolved Human-Nature Relationships
We have been transformed by our complex relationship with Nature, and we still react strongly to the echoes of our long history. We can use design to evoke these powerful reminders, such as Prospect and Refuge; Order and Complexity; Curiosity and Enticement; Mastery and Control; Affection and Attachment; Security and Protection; Exploration and Discovery; Information and Cognition; Fear and Awe.

What is Biophilic Design?

It’s great design that recognizes and embraces how humans are biological creatures with deeply rooted biological needs.

To reach our creative potential we need sensory stimulations.

To heal faster we need natural light.

To learn better we need exposure to order and complexity.

And to truly achieve sustainability, we need to cultivate our innate and deep love for life.

 

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Join us at Greenbuild

Join us at Greenbuild in San Francisco
November 14-15, 2012
Moscone Convention Center | South Hall, Booth 1413S

Don’t miss the following in-booth presentations:

Wed, Nov. 14 | 12:30 – 1:00
A Dialogue with Bill Browning on The Economics of Biophilia
Bill Browning, Partner, Terrapin Bright Green, LLC

Wed., Nov. 14 | 4:00 – 4:30
Press Conference to Launch the Health Product Declaration (HPD v1)
HPD Collaborative

Thur, Nov. 15 | 11:30 – 12:00
Understanding the 2030 Challenge – Reducing the Carbon Footprint of Buildings
Francesca Desmarais, Director of the 2030 Challenge for Products, Architecture 2030

You can also hear Interface experts during Greenbuild:

Thur., Nov. 15

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| 9:30 – 10:30
E04 – Innovations for Affordability and Accessibility
Panel Discussion including Interface Exclusive Product Designer David Oakey, Principal, David Oakey Designs
Gateway Ballroom | South Building

Thur., Nov. 15 | 1:30 – 2:30
F08 – Not Just the Usual Suspects: The New Faces Behind the Movement to Improve Our Schools
Panel Discussion including Melissa Vernon, Dir. of

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Sustainable Strategy, Interface
Room 304 | South Building

Thur., Nov. 15 | 4:30 – 5:00
KB08 – Biophilia
Lindsay James, Dir. of Strategic Sustainability, Interface
Knowledge Bar, West Expo Hall

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The Complete Picture: Beyond Greenbuild

Last week at Greenbuild 2011, we stepped onto the world's largest stage for sustainability with a reaffirmation of our ongoing commitment to transparency in environmental reporting. Not only was our in-show concept, The Complete Picture popular among sustainability advocates supporting third-party validated environmental product declarations, but we also found plenty of new friends joining our drive for greater transparency.

Here's a recap of how The Complete Picture's message helped to set the tone at Greenbuild for the coming year:

Get The Complete Picture: Top Questions To Ask Manufacturers at Greenbuild — Melissa Vernon, our Director of Sustainable Strategy penned an article for Environmental Leader explaining how to get “The Complete Picture” from manufacturers at Greenbuild.

Ask the Tough Questions, Get The Complete Picture — Peter Green, InterfaceFLOR Vice President of Marketing tackled an opinion piece for Jetson Green showing how designers and architects can get started by asking brands tough questions about the environmental impact of their products.

A Better Way To Navigate Green Product Claims At Greenbuild — Lindsay James, our Director of Strategic Sustainability authored a popular post for Green Building News offering tips on how to sift through the cluttered field of green product claims.

Cutting through the Confusion Surrounding Product Transparency — On October 3rd, InterfaceFLOR’s resident EPD and sustainability expert, Nadine Gudz, jumped on our Twitter feed for an open discussion about product and manufacturer transparency with Metropolis Magazine. The discussion was a great success, bringing to light the important issues surrounding product transparency and EPDs. View a full transcript of the Twitter conversation below:

Open publication - Free publishing - More metromag

Bringing The Complete Picture To Life — We made some friends at Greenbuild, and they helped us bring The Complete Picture to life in the best way we know: Play! Check out this slideshow of some of our favorite illustrations from visitors to our Greenbuild booth.

Need To Freshen Up On The Complete Picture — Nadine Gudz, our Director of Sustainable Strategy said it best. Watch the video below to get your head around the key concepts central to our transparency mission. The Complete Picture changes everything.

Finding A Bigger Voice For The Complete Picture — InterfaceFLOR Vice President George Bandy has been nominated to serve on the Board of Directors for the United States Green Building Council representing large manufacturers. Help us drive the next phase of sustainability across the green building industry by voting George at http://bit.ly/VoteGeorge. Hear his message to voters below:

What's Next For The Complete Picture — Our path forward is clear, as this video from Lindsay James below shows. What's your next step on the road to transparency? Let us know in the comments area below!

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Five Questions to Ask Manufacturers at Greenbuild

The Complete Picture changes everything.

Everyone claims to make a so-called “green product these days” but “green” seems to mean different things to different manufacturers. Everyone seems to play by their own rules when it comes to product transparency. To help you get The Complete Picture about the products you purchase, we've developed this list of questions to ask manufacturers at Greenbuild 2011. Download the list here to take it with you to the show. We'd love to hear what type of responses you receive.

  1. How do you report the environmental impacts across the entire life cycle of your products?
  2. Are they verified by a third party according to internationally recognized standards?
  3. How do you show customers the amount of energy and water your products use?
  4. How transparent are you about the environmental impact of your product?
  5. Of all the ingredients in your product, which one has the biggest environmental impact? And what are you doing about it?
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