Last week at Greenbuild 2011, we stepped onto the world’s largest stage for sustainability with a reaffirmation of our ongoing commitment to transparency in environmental reporting. Not only was our in-show concept, The Complete Picture popular among sustainability advocates supporting third-party validated environmental product declarations, but we also found plenty of new friends joining our drive for greater transparency.

Here’s a recap of how The Complete Picture’s message helped to set the tone at Greenbuild for the coming year:

Get The Complete Picture: Top Questions To Ask Manufacturers at Greenbuild — Melissa Vernon, our Director of Sustainable Strategy penned an article for Environmental Leader explaining how to get “The Complete Picture” from manufacturers at Greenbuild.

Ask the Tough Questions, Get The Complete Picture — Peter Green, InterfaceFLOR Vice President of Marketing tackled an opinion piece for Jetson Green showing how designers and architects can get started by asking brands tough questions about the environmental impact of their products.

A Better Way To Navigate Green Product Claims At Greenbuild — Lindsay James, our Director of Strategic Sustainability authored a popular post for Green Building News offering tips on how to sift through the cluttered field of green product claims.

Cutting through the Confusion Surrounding Product Transparency — On October 3rd, InterfaceFLOR’s resident EPD and sustainability expert, Nadine Gudz, jumped on our Twitter feed for an open discussion about product and manufacturer transparency with Metropolis Magazine. The discussion was a great success, bringing to light the important issues surrounding product transparency and EPDs. View a full transcript of the Twitter conversation below:

Bringing The Complete Picture To Life — We made some friends at Greenbuild, and they helped us bring The Complete Picture to life in the best way we know: Play! Check out this slideshow of some of our favorite illustrations from visitors to our Greenbuild booth.

Need To Freshen Up On The Complete Picture — Nadine Gudz, our Director of Sustainable Strategy said it best. Watch the video below to get your head around the key concepts central to our transparency mission. The Complete Picture changes everything.

Finding A Bigger Voice For The Complete Picture — InterfaceFLOR Vice President George Bandy has been nominated to serve on the Board of Directors for the United States Green Building Council representing large manufacturers. Help us drive the next phase of sustainability across the green building industry by voting George at http://bit.ly/VoteGeorge. Hear his message to voters below:

What’s Next For The Complete Picture — Our path forward is clear, as this video from Lindsay James below shows. What’s your next step on the road to transparency? Let us know in the comments area below!